Proactive Marketing & Sales        

After putting your plan together, the next and most critical step is to execute. Here it is necessary to put together proactive tactics to move the prospect form being unaware of your product or service to a recognition that they have a problem or pain that can be solved by your product or service. To do this you need:

High Quality Leads
Increase qualified leads from the typical 1 to 3% return on reactive marketing techniques to 50% or greater by being proactive with an integrated marketing approach.

Increased Sales Productivity
Support the sales team with integrated tactics that cover and leverage the entire Opportunity Pipeline. Maximize revenue from customers over the lifetime of the relationship.

Increased Profits, Decreased Costs
Avoid having your sales team spending time on educating all the decision-makers on your company, products and solutions. Ensure your efforts will be focused on the right decision-makers, at the right time, with deeper intelligence.

Diversification Into New Markets
Build low-cost relationships focused on qualified prospects in new or untapped accounts.

Enhanced Understanding of Customers and Competition
Use the voice of the customer to provide a detailed analysis of the products and services preferred by the market.

We use a repeatable consultative lead generation and management system to ensure high value customer development.


Collin Garstang
Proactive Marketing & Sales

“Obstacles are those frightful things you see when you take your eyes off your goal.”

Define & Build Plans:
Business Planning
Market Planning

Sales Planning

Execute & Manage Plans:
Proactive Marketing

Client Quotes

"Garstang Enterprises has served a pivotal role in focusing and implementing our corporate strategy. We have achieved far more than we would have without its guidance and experience."
- Alan Holsztynski
CEO, West Pole, Inc.


Home | About Garstang Enterprises, Inc. | Contact Us
Process: Process Overview
Planning: Business Planning | Market Planning | Sales Planning
Execution: Proactive Marketing | Sales


Garstang Enterprises, Inc.
1526 Greenwich Drive
Troy, MI 48098
Phone : (248) 641-5014
Fax: (248) 641-7213


© 2003 Garstang Enterprises, Inc. All rights reserved.

Designed and developed by West Pole, Inc.